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Faenge

A real estate developer’s website became a showcase for its properties.

year
2026
agency
Look&Feel
my role
strategy, content, architecture, prototype, dev
tags
websitestrategycontentdevelopment
Faenge: website screenshot

01 the challenge

Faenge had an outdated website that couldn’t keep the information for so many properties organized. Photos were missing, addresses were missing, and the sales team didn’t know which property each lead came from.

02 what I noticed

The website had two jobs to do.

Show every property well to buyers, and hand the sales team a lead that’s already identified.

03 what I did

  • 01
    Strategy and sitemap
  • 02
    Content for every page
  • 03
    Prototype
  • 04
    Development
  • 05
    Each property’s information organized with photos and address
  • 06
    Every contact reaches the sales team saying which property it came from
Faenge: property page
property page
Faenge: open menu
open menu

04 result

The website became a showcase. In my view, it’s one of the best real estate websites in Brasília.

05 credits

agency
Look&Feel
my role
strategy, content, architecture, prototype, development
hero videos
someone else
link
faenge.com.br